What can we do to change society's view of exercise and fitness?

I'm afraid that we tried hard but society just doesn't care. We can try to establish a fitness program that's at low cost and is open to anyone. We could make websites that tell you to follow a daily exercise and if you want to follow a diet there are diet guidelines. We could try to make multiple programs. This doesn't mean that all of society will follow through with it. Thank you for asking this question though because now I'm thinking of actually establishing one of these. I hoped that this answered your question.