I need to learn as much as possible about the topic of transactional data, mail and print for my business and therefore have raised this question. We are a large construction form and already have some uses for transactional mail and print, but are looking for ways to expand our use further for business efficiency reasons. I am looking for business cases, potential uses and applications as well as lists of benefits for adopting this approach.
I need to prepare a business investment case so am looking for links to internet based information, things such as blog posts, videos, presentations, infographics and whatever else seems relevant – do you have a favourite resource on this topic? I know time is precious (and money!), so I am particularly appreciative of any support people give me.