... role. The manager asked me to come back with a business plan on how I would secure new clients. I don't want to say that I have a list of friends and family contact details or cold calling. Can someone please help with some relevant info
Responses (1)
I have been a financial advisor for a little over two years now. I can honestly say that I was terrified when I reached this stage as well. I didn't know what he wanted, how to answer it, or how I would even succeed.
Let me tell you something: That answer is absolutely right. You DO have a list of friends, and you DO have a list of family members. These people will grant you a first appointment 9/10 times. Your business plan should be to approach friends and family for the first few months, and see if you can help them with the services your particular company offers.
Here's what you add: Referrals. Your friends and family want you to succeed, so every appointment you will ask for 3 or more referrals. This guarantees what is called "warm" leads for you to follow up on. As you build your businesses up to 90% of all your clients should be based on referrals.
Hope this helps. Let me know if you need more info.