How does marketing create peace to the society?
- Posted:
- 3+ months ago by senay zena
- Topics:
- peace, society, marketing
Answers (2)
This information is from a man name Jeffery who spent most of his working life in marketing and sales for international ship owners based in the United Kingdom and the United States. He recalls many instances where clients and competitors resorted to fraud when negotiating with government officials. Hypocritically, they were willing to say almost anything in order to secure a contract. This is just one example of how marketing affects society.
For more information please go to jw,org "Online Library." Also for free downloads, publications or read online.
Peace marketing is a concept which could be part of the category of the public international marketing Peace marketing tries to influence social behaviours, to change attitudes, habits, not in the benefit of the person who does marketing, but in the benefit of the society in general.